Walking into school pickup like a boss.
When you've remembered the PE kit, got the raffle donation, and homework's sorted — before the day's even started.
The family organiser app that thinks one step ahead.
School messages, club kit, term dates, playdates.
Maxie remembers all of it, so you don't have to.
Life with Maxie
Never ask 'What am I forgetting?' again.
Automatic prep reminders before every event. Swimming on Tuesday? You'll get 'Pack swim bag' on Monday night. Every single week.
Your family organiser. Your superpower.
Other calendars show when things happen. Maxie shows what you need to prepare beforehand.
How It Works
Set up in 2 minutes. Peace of mind forever.
Step 1
Add your family
Quick setup in under 2 minutes
Step 2
Forward emails or snap photos
School letters, club flyers — just send them to Maxie
Step 3
Maxie handles the rest
Events created, prep tasks set, reminders scheduled
Stop stressing. Start syncing.
Maxie is the easiest way to manage parental logistics. School terms, clubs and classes, family events… made by parents, for parents.
Your Family Brain
Finally share the mental load — without explaining everything twice
School terms, swimming lessons, birthday parties, non-uniform days… Maxie keeps track of everything so you don't have to. One shared calendar your whole family can rely on.
Snap to Calendar
Photo of a flyer? Event created.
Screenshot the WhatsApp party invite. Snap the school newsletter. Maxie reads images and extracts dates, times, and what you need to bring — then adds it all to your calendar.
Works with how your family actually operates.
One of you loves apps. One of you doesn't. Maxie works for both.
The Organiser
Uses Maxie to plan, create events, and assign prep tasks.
Easily sync with multiple calendars.
The Partner
Gets email or text reminders with everything they need.
Marks tasks done with one tap. Doesn't need to open the app.
The Result
Tasks get completed. Mental load gets shared.
Nobody has to change how they work.
Maxie adapts to your household, not the other way around.
What Parents Are Saying
"I forwarded a school newsletter and Maxie created 6 events with prep tasks. I nearly cried."— Sarah, Mum of 3, Edinburgh
"The best shared family calendar we've tried. I don't keep it all in my head anymore!"— Chloe, Mum of 3, London
"Finally a calendar app that understands how families work. My partner and I are both in the loop."— Raj, Dad of 2, Manchester
Questions parents ask about Maxie
Maxie is a family organiser app for busy parents with school-age children. It combines a shared family calendar with an AI assistant that reads your school emails, extracts events automatically, and reminds you what to prepare before every event — the PE kit, the permission slip, the birthday present. Think of it as the family brain you didn't know you needed.
Google Calendar tells you when something is happening. Maxie tells you what you need to do before it happens. Swimming on Tuesday? You'll get a reminder to pack the swim bag on Monday night, automatically, every week. Maxie also reads your school emails and creates events for you, tracks school term dates and holidays, and lets you assign prep tasks to your partner. Google Calendar does none of that.
Maxie is built specifically for UK families with school-age children. Unlike US-focused apps like Cozi, Maxie understands UK school terms, half-terms, and inset days. It reads the emails your school actually sends, works with the clubs and activities your kids actually do, and is designed for the way British family life actually works.
Yes. Every Maxie family gets a unique email address. Forward any school email or club newsletter to it and Maxie reads it, extracts the event details — date, time, location, what to bring — and adds everything to your family calendar. You can also snap a photo of a paper letter or school flyer and Maxie will extract the details from the image.
When you add a recurring event like swimming lessons, football training, or drama club you set up the prep tasks once. Maxie then sends you a reminder the night before, every single week: "Pack swim bag", "Bring shin pads", "Remember costume." You can assign tasks to your partner too, so the mental load actually gets shared not just acknowledged.
Yes. This is one of the things that makes Maxie genuinely different from generic calendar apps. Maxie tracks your school's term dates, half-terms, inset days, and one-off closures. It knows when your children are at school and when they're not, which makes scheduling, and task reminders, much smarter.
This is exactly what Maxie is designed for! The person who sets everything up (usually the one carrying most of the mental load) uses Maxie to organise and assign tasks. Their partner gets a simple notification: "Pick up Emily at 4pm" or "Pack PE kit tonight." They can mark it done with one tap on their phone. They don't need to open the app, learn a new system, or change how they work. Maxie adapts to your household, not the other way around.
Maxie has a free tier that gives you a real, working family calendar with no time limit and no credit card required. For families who want the full Maxie experience — including AI assistance, daily insights, and prep task suggestions — Premium is £5.99 a month, with the first month free. You can upgrade, downgrade, or cancel any time.
Maxie is available as an Android app and in your web browser on any device including iPhone, iPad, and desktop. The web app works just like a native app and can be saved to your home screen.
Yes. This is really important to us and your family privacy is our top priority. Maxie is invite-only. There are no public profiles and no searchable directories. Your family calendar is private to the members you invite. Maxie is fully GDPR compliant. Your family's data is never sold or shared with third parties.
Your family's data is sacred. Maxie is invite-only and GDPR compliant.
Private by Design
GDPR Compliant
Made by Parents
Your family calendar. Your superpower.
Other calendars show when things happen. Maxie shows what you need to prepare beforehand.
Start Free — No Card RequiredFree to start. No card required.